Your Inspiration

Our Process

Promotional Assistance from our Publicist

Our Publicist services will help you implement your marketing plan and increase your chances of garnering media coverage. From drafting and distributing press releases to following-up with media contacts, an AuthorHouse Publicist will work with you to promote your book and generate media interest. With two Publicist services available, we can help you launch marketing a campaign.

How do Publicist services help promote my book?

  • The Publicist will contact the Author to determine the Author’s needs and interests in promoting the book. The Publicist will have an initial meeting with the client for a minimum of one hour, either face-to-face or over the phone, to plan a bespoke service that is unique to the Author’s book.
  • The Publicist will act as the Author’s daily contact for the media. The Author will be able to pass the Publicists details to media people they meet, and anyone else who might have a professional interest in the Author’s book.
  • AuthorHouse will work with an external public relations agency to write a press release for the Author’s new book. This press release will be distributed to approximately 100 media contacts throughout the UK.
  • The Publicist will then follow up with the 100 media contacts throughout the UK on the Author’s behalf, attempting to attain reviews, publicity and interviews for the author.
  • AuthorHouse will provide the Author with a copy of “Your Voice in Demand."
  • AuthorHouse will provide the Author with 50 “starter” press kits. Press kits will include a one-page full-color “Sell Sheet”, one page Author “Bio Sheet”, and a copy of Author’s press release.
  • The Publicist will identify the major media outlets in the Author’s region – newspapers, magazines, radio and television – which the Publicist will then contact on the Author’s behalf, to arrange articles or interviews. AuthorHouse will also arrange for copies of their book to be sent to them, where requested. The Publicist will also contact additional regional media that the Author alerts the Publicist of.

How Does the Process Work?

  • Review and approve a professionally written press release for distribution to targeted media contacts
  • An AuthorHouse Publicist will follow-up with media contacts, and send review copies of your book upon request
  • Review a copy of Your Voice in Demand: The AuthorHouse Guide to Marketing and Promoting Your Book for additional information about a sustained marketing campaign.